Tag: communication

Best Practices for Incorporating Video Into Your Advisor Website (Distraction-Proof Advisor Idea Video #178)

Guest vlogger Samantha Russell from Twenty Over Ten shares best practices when using video on your advisor website.

Change: A Perfect Publicity Opportunity (Distraction-Proof Advisor Idea Video #177)

Changes provide great opportunities to publicize your expertise and emphasize how you help.

Got Encouragement? (Distraction-Proof Advisor Idea Video #165)

Genuine encouragement is powerful. It's also surprisingly rare.

Don’t Be Too Quick to Judge (Distraction-Proof Advisor Idea Video #164)

Body language isn't always clear. Sometimes people look unhappy or disengaged, but they're really thinking deeply about your words. But sometimes people's negative body language really is communicating displeasure with what you've said.

Should You Demand All or Nothing? (Distraction-Proof Advisor Idea Video #161)

What do you do when a prospect thinks diversification entails using multiple financial advisors?

Words That Win Business (Distraction-Proof Advisor Idea Video #160)

When prospects tell you you're one of several advisors they're interviewing, don't get upset. Just be ready with language like this that illustrates how you're different from the competition and keeps you top-of-mind.

The Beginning of the COI Dance (Distraction-Proof Advisor Idea Video #156)

How to follow up with centers of influence to maximize your connections with them.

After the Introduction – What Next? (Distraction-Proof Advisor Idea Video #155)

Once you've made a great introductory connection, what next?

How to Be Quickly Memorable (Distraction-Proof Advisor Idea Video #154)

In our sound-bite world, know how to make yourself quickly memorable.

Grow Your COIs: Here’s How We Did It – Part II (Distraction-Proof Advisor Idea Video #143)

How do you start relationships with Centers of Influence you don't know yet?